Progressive Business Services
PROGRAMMATIC AUDIO
Targeted, High-Impact Messaging
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Target audio ads to relevant geographies, time slots, and audiences to hone in on valuable prospects
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Reporting tracks all metrics including GRP, completion rate, clicks, and path to conversion so you understand how audio works with other channels & strategies
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Audio clips either run alone or with a companion banner
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Retarget users who have reached the midpoint or end of your audio ad
Expanding Audio Partnership
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We integrate with Spotify, Triton, AdsWizz, and TargetSpot
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Leverage data from Audio partners – target specific genres, playlists and demographic traits
General Information
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Some audio publishers allow a companion banner (which may be free of charge or for an additional fee) that will serve alongside the audio ad upon playing.
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Audio ads are non-skippable and non-clickable. Some publishers and SSPs may allow companion banners, which may allow for clicks.
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Programmatic audio is not "real-time", so creatives are cached and served when appropriate.